BACHELOR OF BUSINESS ADMINISTRATION (HONOURS) IN GLOBAL BUSINESS MANAGEMENT (BBA-GBM) 環球商業管理工商管理（榮譽）學士 Programme Characteristics 課程特點 The Global Business Management (GBM) programme aims to develop and foster students’ knowledge, skills and abilities for jobs in multinational corporations (MNCs) or global business organisations. Through a stimulating curriculum with practical overseas exposure and experiences, students can build desired global leader attributes such as business insights, analytical mind, and international experience. 環球商業管理工商管理（榮譽）學士課程旨在培育學生在跨國企業工作所需要的能力與知識。本課程其中一個特色，是通過在海外學習與生活，來啟發畢業生的環球商業觸覺、分析能力及國際視野。 • Overseas Exchange Study: The Hang Seng University of Hong Kong (HSUHK) partners with more than 90 prestigious institutions worldwide for GBM students to conduct overseas exchange study. 海外交流：香港恒生大學（恒大）與全球超過 90 間大專院校合作，本課程的學生可到世界各地作海外學習交流。 • Advisory System: The programme offers timely academic and professional advice on curriculum attainment and career preparation for students. 專業指導：課程團隊致力為學生提供嶄新的學術及專業指導，以助學生學習及發展事業。 • Interdisciplinary Curriculum: Students will study GBM core and elective courses from a multitude of disciplines such as Management, Finance, Marketing, Data Science, Political Economy, Cultural Studies and International Relations. 跨學科課程設計：課程囊括各學術界別的學科，包括管理、金融、營銷、數據科學、政治經濟、文化及國際關係， 學生可修讀涵蓋以上範疇的主修及選修科目。 Career Prospects 就業前景 Graduates from Global Business Management (GBM) programmes can pursue the following careers. 環球商業管理的畢業生可發展以下事業： • Business Development Manager 業務發展經理 • Management Analyst 管理分析師 • Human Resources Ofcer/Manager 人力資源主任 / 經理 • Public Relations Account Executive 公共關係客戶主任 • Marketing Executive 營銷行政主任 • Business Analytics Manager 業務分析經理 • Sales Executive 銷售行政主任 • Supply Chain Manager 供應鏈經理 • Data Analyst 數據分析師 • Budget Analyst 預算分析師 Overseas Exchange Study 海外交流 With more than 90 partners, GBM students get early foreign living experiences and cross-cultural training, which are crucial for managing diverse staff force in a global business career. 恒大擁有超過90個海外學習合作伙伴。環球商業管理課程的同學能及早獲得海外生活經驗及跨文化訓練，以備日後管理不同文化僱員所需。 Locations of Selected Partners 合作伙伴來自的地區 Australia Thailand Ireland Spain Indonesia Austria Latvia Sweden Japan Belgium Lithuania Switzerland Mainland China Czech Republic Netherlands United Kingdom Malaysia Finland Norway Israel South Korea France Republic of Croatia Canada Taiwan Germany Romania USA Global Business Leader Network 環球商業領袖網絡 GBM programme works closely with the industry to obtain timely feedback on programme development. Business leaders from prominent multinational corporations are keen to share their experiences and advice on building a global business career. 本課程與業界緊密合作，讓課程內容與時並進。跨國公司的高層領袖亦不時與學生分享建立環球商務事業的心得與經驗。 Rajeev Chib Director APAC Head of Client Facilitation and Business Unit Management Citibank Rosetta Wong Senior Vice President Asia Pacic Tax Moody’s Kelvin So General Manager Information Technology Swire Resources Prashant Joshi Director of Global Markets BNP Paribas Edmund Chui PRC Marketing Director High Performance Analog Division MaxLinear, Inc. Edward So Chief Executive Officer Deswell Industries Student Awards and Activities 學生獎項及活動 Students from our department have achieved excellent performance in external competitions and been awarded prestigious scholarships. To bridge classroom learning and real world business practices, the Department and the University offer a great variety of student activities such as GBM High Table Dinner, Global Bravo Meet, Executive Mentorship Programme, Inno Space-Site Visit and DIY Prototyping Workshop. 就讀本系的學生成績非凡，奪得不少聯校比賽獎項及卓越獎學金。本課程特別設立獎學金予表現優秀的同學。學生可參加本系及大學舉辦之各類課外活動以結合理論和實踐。包括GBM高桌晚宴、Global BravoMeet、專業導師計劃、知創空間體驗及原型製作工作坊。 HSBC Scholarship Recipient GBM High Table Dinner 3.6 Academic Achievement Award Inno Space DIY Prototyping Workshop Global Bravo Meet Academic Team 學術團隊 Our academic team comprises enthusiastic and caring faculty members who are experienced in studying, working and living in foreign cultures. The academic team is dedicated to teaching, research, and interacting with students. 我們的教學團隊具有資深學術水平及豐富海外經驗。學術團隊在教學、研究以及跟學生互動等各方面均全情投入。 Prof FU Ho Ying, Jeanne 符可瑩教授 BSocSc & PhD (HKU) Professor Head of Department of Managment Head of Honours Academy Dr LIAO Yi, Eko 廖逸博士 BIM (NJU), MPhil (LU) & PhD (HKU) Associate Professor Associate Head of Department of Managment Prof LAU Pak Lung, Victor 劉柏能教授 BA (NCCU), MSc & PhD (PolyU) Professor Programme Director of BBA-MGT Dr MAN Wing Yan, Thomas 萬頴恩博士 BSc (Warwick), MA (Reading) & PhD (PolyU) Associate Professor Associate Dean (Enterprise and Business Engagement) of SBUS Dr CHAU So Ling 周素玲博士 BA (CityU), MBA (Heriot-Watt), PGCE (HKU) & DBA (UoN) Assistant Professor Dr KONG Hao, Kaylee 孔顥博士 BBA & PhD (PolyU) Assistant Professor Programme Director of BBA-HRM Dr LEE Wai Ling, Liane 李暐英博士 BBus/BA (Monash U), MBA & PhD (Macq U) Assistant Professor Dr WANG Chang, Linda 王暢博士 BBA (CUHK), MPhil (CUHK) & PhD (MSU) Assistant Professor Dr WANG Yamei, Amy 王亞美博士 BComm (UBC), MEcon & PhD (HKU) Assistant Professor Programme Director of BBA-GBM Dr WONG Yuen Shan, Noel 黃婉珊博士 BSSc, MPhil & PhD (CUHK) Assistant Professor Associate Programme Director of BBA-HRM Dr CHEUNG Siu Yin, Sally 張小燕博士 BBA (UH), MBA (UH) MSc (HKBU), PhD (HKUST) Senior Lecturer Dr LAW Chiu Ming, Raymond 羅超明博士 BBA (USC), MIB (CityU) & DBA (UoN) Senior Lecturer Associate Programme Director of BBA-GBM Dr LEE Siu Mei, Salina 李小薇博士 MBA (Stirling) & DBA (PolyU) Senior Lecturer Dr LUK Wai Ming, Bernard 陸偉明博士 BBA (CityU), MA (CityU) & DBA (UoN) Senior Lecturer Dr WONG Yin Yee, Jody 王賢儀博士 BBA (PolyU), MPhil (CityU) & PhD (UNSW) Senior Lecturer Associate Programme Director of BBA-MGT Dr HUANG Kai Wai, Willy 黃佳威博士 BA (LU), MPhil (LU) & PhD (Birmingham) Lecturer Ms NG Po Kei, Patricia 吳寶琪女士 BSSc (LU), PGCE (HKU) & MA (HKUST) Lecturer Mr WONG Wai Ho, David 黃偉豪先生 MA (HKU) & BBA (HKUST) Lecturer Dr WU Xinru, Crystal 吳新茹博士 BEcon (GDUFS), MPhil & PhD (LU) Lecturer Curriculum Design 課程設計 The curriculum is designed to enhance students’ professional and general knowledge. Students will study GBM core and elective courses from a multitude of disciplines such as Management, Finance, Marketing, Data Science, Political Economy, Cultural Studies, and International Relations. 課程結構針對環球商業管理的專業及基本知識，包括管理、金融、營銷、數據科學、政治經濟、文化及國際關係等範疇。 Year One CHN1000 Freshman Chinese CHN1002 Chinese Literature Appreciation ENG1001 University English (I) ENG1002 University English (II) GEN1000 Perspectives on General Education AMS1303 Probability & Statistics ECO1001 Business Economics 1 ECO1002 Business Economics 2 MGT1002 Principles of Management BUS2001 Principles of Marketing Year Two CHN2001 Applied Putonghua ENG2001 English for Academic Purposes COM1000 Contemporary Information Technologies ACY2001 Financial Accounting ACY2021 Hong Kong Business Law FIN2001 Financial Management SCM2001 Management of Contemporary Business Operations HRM2011 Industrial & Organisational Psychology MGT3013 International Management MGT3023 China Business Year Three ENG3002 English for Professional Communication GE Elective (1) GE Elective (2) GE Elective (3) GE Elective (4) Business Elective (1) Business Elective (2) MGT3026 Asian Business MGT4007 International Business GBM Elective (1) Free Elective (1) Year Four GE Elective (5) GE Elective (6) MGT4001 Business Policy and Strategy Business Elective (3) BUS3008 Global Marketing FIN4007 International Finance GBM Elective (2) GBM Elective (3) Free Elective (2) Free Elective (3) General Education and Generic Skills: 16 Modules Business Education: 12 Modules Global Business Management Specialty: 10 Modules Free Electives: 3 Modules Enquiries on Admission 入學申請及查詢 Applicants can submit their applications through the HSUHK Online Application System. 申請者可於香港恒生大學網上入學申請系統申請。 Website 網頁：https://admission.hsu.edu.hk/ Email 電郵 : ugadmission@hsu.edu.hk Tel 電話 : 3963 5710 Enquiries on Programme 課程查詢 For enquiries about the programme, please contact the Department of Management. 如有任何關於本課程之查詢，歡迎聯絡管理學系。 Website 網頁：https://shorturl.at/czARW Email 電郵 : mgt@hsu.edu.hk Tel 電話 : 3963 5342 / 3963 5565 / 3963 5566 Address 地址 : Hang Shin Link, Siu Lek Yuen, Shatin, NT 新界沙田小瀝源行善里 In case of any discrepancy between the English and Chinese versions of the contents of this pamphlet, the English version shall prevail. 本課程簡介內容以英文版本為準，中文譯本僅供參考。 The Hang Seng University of Hong Kong is incorporated in Hong Kong with limited liability by guarantee. 香港恒生大學是一間於香港註冊成立之擔保有限公司。 Information updated as of November 2022. 有關資料更新至2022 年11 月。 Bachelor of Business Administration (Honours) in Global Business Management (BBA-GBM) 環球商業管理工商管理（榮譽）學士課程 QF Level: 5 | QR Registration No.: 19/000679/L5 | Registration Validity Period: 01/09/2019 to 31/08/2026