{"id":5396,"date":"2015-10-29T09:30:35","date_gmt":"2015-10-29T03:30:35","guid":{"rendered":"http:\/\/www.hsu.edu.hk\/?p=5396"},"modified":"2024-01-16T12:07:29","modified_gmt":"2024-01-16T04:07:29","slug":"1142-bba-20151104093251","status":"publish","type":"post","link":"https:\/\/www.hsu.edu.hk\/hk\/1142-bba-20151104093251\/","title":{"rendered":"Assistant Professor from Department of Marketing Gave a Talk at SME Seminar"},"content":{"rendered":"<p><\/p>\n<div class=\"art-article\">\n<p><strong>2015\u5e7410\u670829\u65e5 <\/strong><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\">A seminar on \u201cBranding Strategy in the Era of Mobile Networking\u201d was held on 29 October 2015 at the Hong Kong Central Library, co-organised by The International Institute of Management, Hang Seng Management College, the Support and Consultation Centre for SMEs of the Trade and Industry Department and The Hong Kong General chamber of Small and Medium Business. Dr Susanna Kwok, Assistant Professor from Department of Marketing of HSMC, was invited as one of the speakers and shared on the topic \u201cBrand building in the interactive digital ecosystem\u201d. The audience was enriched with brand management knowledge on social platforms.<\/p>\n<div style=\"margin-top: 10px; margin-left: 38px;\">\n<div style=\"width: 610px; text-align: center; margin: 10px; margin-top: 0px;\">\n<p><img src=\"http:\/\/www.hsu.edu.hk\/old\/images\/upload\/BBA\/fec433b6c465ccfd82a6ff87c840629a.jpg\" alt=\"Dr Susanna Kwok gave a talk about brand building\" width=\"630\" \/><\/p>\n<div style=\"text-align: center; margin-bottom: 5px; line-height: 110%; min-height: 45px;\">Dr Susanna Kwok gave a talk about brand building<\/div>\n<\/div>\n<div style=\"width: 610px; text-align: center; margin: 10px; margin-top: 0px;\">\n<p><img src=\"http:\/\/www.hsu.edu.hk\/old\/images\/upload\/BBA\/b164ac56ed10f034f21c37eae0c394d5.jpg\" alt=\"Group photo of Dr Susanna Kwok (2nd from right) and other guests\" width=\"630\" \/><\/p>\n<div style=\"text-align: center; margin-bottom: 5px; line-height: 110%; min-height: 45px;\">Group photo of Dr Susanna Kwok (2nd from right) and other guests<\/div>\n<\/div>\n<\/div>\n<div style=\"height: 1px; clear: both;\"><\/div>\n<\/div>\n<p><\/p>","protected":false},"excerpt":{"rendered":"2015\u5e7410\u670829\u65e5 A seminar on \u201cBranding Strategy in the Era of Mobile Networking\u201d was held on 29 October 2015 at the Hong Kong Central Library, co-organised by The International Institute of Management, Hang Seng Management College, the Support and Consultation Centre for SMEs of the Trade and Industry Department and The Hong Kong General chamber of [&hellip;]","protected":false},"author":16,"featured_media":7175,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0},"categories":[99,10],"tags":[],"topics":[],"month":[284],"_links":{"self":[{"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/posts\/5396"}],"collection":[{"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/comments?post=5396"}],"version-history":[{"count":2,"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/posts\/5396\/revisions"}],"predecessor-version":[{"id":8768,"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/posts\/5396\/revisions\/8768"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/media\/7175"}],"wp:attachment":[{"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/media?parent=5396"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/categories?post=5396"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/tags?post=5396"},{"taxonomy":"topics","embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/topics?post=5396"},{"taxonomy":"month","embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/hk\/wp-json\/wp\/v2\/month?post=5396"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}