{"id":32426,"date":"2020-01-31T18:53:06","date_gmt":"2020-01-31T10:53:06","guid":{"rendered":"https:\/\/www.hsu.edu.hk\/?p=32426"},"modified":"2020-01-31T18:53:41","modified_gmt":"2020-01-31T10:53:41","slug":"the-need-for-strategic-communication-in-the-new-era","status":"publish","type":"post","link":"https:\/\/www.hsu.edu.hk\/hk\/the-need-for-strategic-communication-in-the-new-era\/","title":{"rendered":"\u7b56\u7565\u50b3\u64ad\uff0d\u65b0\u6642\u4ee3\u7684\u9700\u8981"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"32426\" class=\"elementor elementor-32426\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c64e2bd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c64e2bd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b2f111\" data-id=\"1b2f111\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2beadde elementor-widget elementor-widget-image\" data-id=\"2beadde\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/9V5A9963.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"\u5f35\u7f8e\u9cf3\u535a\u58eb\">\n\t\t\t\t\t\t\t<img width=\"600\" height=\"400\" src=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/9V5A9963-1140x760.jpg\" class=\"attachment-large size-large\" alt=\"\u7b56\u7565\u50b3\u64ad\uff0d\u65b0\u6642\u4ee3\u7684\u9700\u8981\" loading=\"lazy\" srcset=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/9V5A9963-1140x760.jpg 1140w, https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/9V5A9963-768x512.jpg 768w, https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/9V5A9963-e1580467210518.jpg 1200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-60db144 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"60db144\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fe26635\" data-id=\"fe26635\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1454811 elementor-widget elementor-widget-text-editor\" data-id=\"1454811\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p style=\"text-align: justify;\"><\/span><\/p><p style=\"text-align: justify;\"><strong>\u5f35\u7f8e\u9cf3\u535a\u58eb\u5c08\u8a2a<\/strong><br 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justify;\">\u9019\u5169\u500b\u8077\u5834\u7d93\u6b77\u90fd\u7d66\u5f35\u535a\u58eb\u5e36\u4f86\u5bf6\u8cb4\u7684\u7d93\u9a57\uff0c\u540c\u6642\u4f7f\u5979\u610f\u8b58\u5230\uff0c\u4f01\u696d\u5982\u4f55\u770b\u5f85\u50b3\u8a0a\u5de5\u4f5c\u7684\u5fc3\u614b\u5341\u5206\u91cd\u8981\u3002\u9762\u5c0d\u73fe\u4eca\u793e\u4ea4\u5a92\u9ad4\u8208\u8d77\uff0c\u8cc7\u8a0a\u6d41\u901a\u5feb\u901f\u591a\u8b8a\uff0c\u8a08\u5283\u7c4c\u5099\u6642\u9593\u8d8a\u4f86\u8d8a\u77ed\uff0c\u4f46\u6240\u9808\u8a55\u4f30\u7684\u9805\u76ee\u537b\u66f4\u591a\uff0c\u8655\u7406\u5371\u6a5f\u7684\u6642\u9593\u548c\u7de9\u885d\u7a7a\u9593\u4e5f\u5927\u5927\u7e2e\u5c0f\uff0c\u5c0d\u4f01\u696d\u50b3\u8a0a\u53ca\u516c\u95dc\u5f9e\u696d\u54e1\u662f\u66f4\u5927\u7684\u8003\u9a57\u3002\u5047\u5982\u516c\u53f8\u4e0a\u4e0b\u60f3\u6cd5\u4e00\u81f4\uff0c\u505a\u5230\u300c\u5148\u5b89\u5167\uff0c\u5f8c\u6518\u5916\u300d\uff0c\u7d55\u5c0d\u6709\u5229\u4f01\u696d\u767c\u5c55\u3002<\/p><p style=\"text-align: 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bank\uff09\uff0c\u4ee5\u4fbf\u5728\u5371\u6a5f\u51fa\u73fe\u6642\uff0c\u6709\u66f4\u5927\u7684\u7a7a\u9593\u8207\u5404\u65b9\u5c55\u958b\u5c0d\u8a71\u3002<\/p><p style=\"text-align: justify;\">\u5728\u696d\u754c\u6709\u8c50\u5bcc\u8cc7\u6b77\u7684\u5f35\u535a\u58eb\uff0c\u7576\u521d\u5728\u6a5f\u7de3\u5de7\u5408\u4e0b\uff0c\u4f86\u5230\u6052\u5927\u57f7\u8d77\u6559\u97ad\uff0c\u4e0d\u7d93\u4e0d\u89ba\u5df2\u7d93\u6e21\u904e\u4e5d\u500b\u5bd2\u6691\u3002\u5979\u611f\u6069\u6709\u6a5f\u6703\u6295\u8eab\u6559\u5e2b\u884c\u5217\uff0c\u5f9e\u5927\u5b78\u7684\u517c\u8077\u8b1b\u5e2b\u5230\u50b3\u64ad\u5b78\u9662\u526f\u6559\u6388\uff0c\u5979\u89ba\u5f97\u8001\u5e2b\u5728\u6388\u8ab2\u6642\u5b9c\u63d0\u7db1\u5951\u9818\uff0c\u4ee4\u5b78\u751f\u6e05\u695a\u77e5\u9053\u8ab2\u5802\u60f3\u8981\u50b3\u9054\u7684\u8a0a\u606f\uff0c\u4e26\u901a\u904e\u5404\u5f0f\u5404\u6a23\u7684\u4f8b\u5b50\u53ca\u8207\u5b78\u751f\u7684\u4e92\u52d5\uff0c\u77ad\u89e3\u4ed6\u5011\u7684\u9032\u5ea6\uff0c\u624d\u80fd\u4ee4\u6559\u5b78\u6548\u679c\u4e8b\u534a\u529f\u500d\u3002\u800c\u5c0d\u65bc\u6709\u5fd7\u6295\u8eab\u50b3\u64ad\u884c\u696d\u7684\u540c\u5b78\uff0c\u5f35\u535a\u58eb\u5efa\u8b70\u540c\u5b78\u653e\u9060\u76ee\u5149\uff0c\u4fdd\u6301\u9748\u6d3b\u601d\u8003\uff0c\u540c\u6642\u8981\u638c\u63e1\u6642\u4e8b\u8cc7\u8a0a\u53ca\u65b0\u79d1\u6280\u767c\u5c55\u7684\u57fa\u672c\u6982\u5ff5\uff0c\u4e5f\u8981\u63d0\u9ad8\u81ea\u5df1\u7684\u60c5\u5546\uff0c\u4fdd\u6301\u5065\u5eb7\u7684\u8eab\u5fc3\u72c0\u614b\uff0c\u9019\u6a23\u624d\u80fd\u6a02\u89c0\u9762\u5c0d\u50b3\u64ad\u5a92\u754c\u4e2d\u65e5\u65b0\u6708\u7570\u7684\u6311\u6230\u3002<\/p><p style=\"text-align: justify;\"><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c697726 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c697726\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6a5ba8c\" data-id=\"6a5ba8c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2b3fd4d elementor-widget elementor-widget-image\" data-id=\"2b3fd4d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/IMG_5563.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"IMG_5563\">\n\t\t\t\t\t\t\t<img width=\"1140\" height=\"710\" src=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/IMG_5563-1140x710.jpg\" class=\"attachment-medium size-medium\" alt=\"\u7b56\u7565\u50b3\u64ad\uff0d\u65b0\u6642\u4ee3\u7684\u9700\u8981\" loading=\"lazy\" srcset=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/IMG_5563-1140x710.jpg 1140w, https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/IMG_5563-768x478.jpg 768w, https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/IMG_5563-e1580467874654.jpg 1200w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">\u5f35\u535a\u58eb\u5411\u65b0\u751f\u4ecb\u7d39\u65b0\u805e\u53ca\u50b3\u64ad\uff08\u69ae\u8b7d\uff09\u5b78\u58eb\u8ab2\u7a0b<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-72d95a4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"72d95a4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b29ad75\" data-id=\"b29ad75\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-93584ea elementor-widget elementor-widget-image\" data-id=\"93584ea\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/1.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"\u5f35\u535a\u58eb\uff08\u53f3\u4e09\uff09\u53c3\u8207\u6052\u5927\u50b3\u64ad\u5b78\u9662\u6821\u53cb\u806f\u8abc\u6703\u6d3b\u52d5\">\n\t\t\t\t\t\t\t<img width=\"600\" height=\"450\" src=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/1-1140x855.jpg\" class=\"attachment-large size-large\" alt=\"\u7b56\u7565\u50b3\u64ad\uff0d\u65b0\u6642\u4ee3\u7684\u9700\u8981\" loading=\"lazy\" srcset=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/1-1140x855.jpg 1140w, https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/1-768x576.jpg 768w, https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/1-360x270.jpg 360w, https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/1-e1580467708126.jpg 1200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">\u5f35\u535a\u58eb\uff08\u53f3\u4e09\uff09\u53c3\u8207\u6052\u5927\u50b3\u64ad\u5b78\u9662\u6821\u53cb\u806f\u8abc\u6703\u6d3b\u52d5<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c05d3a0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c05d3a0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-071c319\" data-id=\"071c319\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-26369bc elementor-widget elementor-widget-image\" data-id=\"26369bc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/IMG_5412-2.01.55-PM.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"\u5f35\u535a\u58eb\uff08\u5de6\uff09\u6a02\u610f\u70ba\u9ad8\u5e74\u7d1a\u5b78\u751f\u63d0\u4f9b\u5c31\u696d\u610f\u898b\">\n\t\t\t\t\t\t\t<img width=\"600\" height=\"900\" src=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/IMG_5412-2.01.55-PM-1140x1710.jpg\" class=\"attachment-large size-large\" alt=\"\u7b56\u7565\u50b3\u64ad\uff0d\u65b0\u6642\u4ee3\u7684\u9700\u8981\" loading=\"lazy\" srcset=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/IMG_5412-2.01.55-PM-1140x1710.jpg 1140w, https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/IMG_5412-2.01.55-PM-768x1152.jpg 768w, https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/01\/IMG_5412-2.01.55-PM-e1580467798551.jpg 533w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">\u5f35\u535a\u58eb\uff08\u5de6\uff09\u6a02\u610f\u70ba\u9ad8\u5e74\u7d1a\u5b78\u751f\u63d0\u4f9b\u5c31\u696d\u610f\u898b<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"\u5f35\u7f8e\u9cf3\u535a\u58eb\u5c08\u8a2a\u50b3\u64ad\u5b78\u9662\u526f\u6559\u6388\u53ca\u65b0\u805e\u53ca\u50b3\u64ad\uff08\u69ae\u8b7d\uff09\u5b78\u58eb\u8ab2\u7a0b\u4e3b\u4efb 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