{"id":34025,"date":"2020-05-21T17:35:31","date_gmt":"2020-05-21T09:35:31","guid":{"rendered":"https:\/\/www.hsu.edu.hk\/?p=34025"},"modified":"2020-06-18T17:41:12","modified_gmt":"2020-06-18T09:41:12","slug":"%e9%a6%99%e6%b8%af%e6%81%92%e7%94%9f%e5%a4%a7%e5%ad%b8%e8%88%87%e5%85%ab%e5%b7%9d%e9%9b%86%e5%9c%98%e6%9c%89%e9%99%90%e5%85%ac%e5%8f%b8%e8%88%89%e8%be%a6%e3%80%8c%e6%81%92%e5%a4%a7-%e5%85%ab","status":"publish","type":"post","link":"https:\/\/www.hsu.edu.hk\/en\/%e9%a6%99%e6%b8%af%e6%81%92%e7%94%9f%e5%a4%a7%e5%ad%b8%e8%88%87%e5%85%ab%e5%b7%9d%e9%9b%86%e5%9c%98%e6%9c%89%e9%99%90%e5%85%ac%e5%8f%b8%e8%88%89%e8%be%a6%e3%80%8c%e6%81%92%e5%a4%a7-%e5%85%ab\/","title":{"rendered":"HSUHK and Relife Group Co-organises \u201cHSUHK+Relife Fight Through Adversity\u201d Marketing Competition to Help Students Unleash Innovative Potential and Gain Marketing Experience"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"34025\" class=\"elementor elementor-34025\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-60db144 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"60db144\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fe26635\" data-id=\"fe26635\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1454811 elementor-widget elementor-widget-text-editor\" data-id=\"1454811\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p style=\"text-align: justify;\">&nbsp;<span style=\"font-size: 18px;\"><b>21 May 2020<\/b><\/span><\/p>\n<p style=\"text-align: justify;\">The Hang Seng University of Hong Kong (HSUHK) and Relife Group Limited (Relife Group Ltd) have co-organised the \u201cHSUHK+Relife Fight Through Adversity\u201d Marketing Competition with the aim of encouraging students to unleash their innovative spirit to promote products to a wide range of fields and gain marketing experience.<\/p>\n<p>Dr Tom Fong, Vice-President (Organisational Development) of HSUHK and Convener of the Collaborative Working Group of the partnership programme, hopes students understand the relationship between humans and nature, and the importance of sustainability by promoting the eco-friendly products. Mr Simon Ngan, Co Chairman and Founder of Relife Group Ltd, expects HSUHK\u2019s students to develop marketing strategies and gain practical marketing experience by utilising the latest anti-epidemic products, technologies and resources. Using the new technology products of Relife Group Ltd as the sample case, the competition invites students to propose a marketing plan for the products, through which students will learn how to tackle challenges in the market.<\/p>\n<p style=\"text-align: justify;\">\u201cRelife Group Marketing Competition Awards\u201d has been set up to reward the winners in the competition in order to encourage students putting their knowledge into practice. Participants are required to submit a creative business initiative and a marketing plan including product design, brand name, services and advertisements. The Awards consist of the First, Second, Third and 2 Merit awards with cash values of HK$32,000\/HK$20,000\/HK$15,000\/HK$8,000 respectively. Awardees will be selected based on different criteria including innovative, planning and execution ability. The awarded proposal from the First and Second Awards will be carried out in practice under the guidance of the Relife Group.<\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline;\">Set up \u201cRelife Group Scholarship\u201d and launch Relife Group Mentorship Programme<\/span><\/p>\n<p style=\"text-align: justify;\">The \u201cRelife Group Scholarship\u201d has been established to encourage HSUHK\u2019s students to pursue further study. HSUHK and Relife Group Ltd will also launch a five month long \u201cRelife Group Mentorship Programme\u201d which will provide internship opportunities for students.<br><br>Relife Group Ltd generously donated an \u201cRelife UNI-FLOW Super Alkaline Ion Water Machine\u201d and bottles of \u201cRelife Super Alkaline Ionized Water\u201d to HSUHK in March 2020. The pH value of the \u201cSuper Alkaline Ionized Water\u201d reaches 12.5 and the sanitising rate reached 99.999% which satisfies the demand of being environment- friendly. Besides safeguarding the health of students and staff, the technological products also help HSUHK extend the sustainability and eco-friendly concepts.<\/p>\n<p style=\"text-align: justify;\"><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2cfc60c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2cfc60c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3d71a48\" data-id=\"3d71a48\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8399bd2 elementor-widget elementor-widget-image\" data-id=\"8399bd2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/05\/Relife-Group-Marketing-Competition-Awards.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"\u201cHSUHK+Relife Fight Through Adversity\u201d Marketing Competition\" data-elementor-lightbox-description=\"HSUHK and Relife Group co-organises \u201cHSUHK+Relife Fight Through Adversity\u201d Marketing Competition \">\n\t\t\t\t\t\t\t<img width=\"600\" height=\"249\" src=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/05\/Relife-Group-Marketing-Competition-Awards-1140x474.jpg\" class=\"attachment-large size-large\" alt=\"HSUHK+Relife Group Marketing Competition Awards\" loading=\"lazy\" srcset=\"https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/05\/Relife-Group-Marketing-Competition-Awards-1140x474.jpg 1140w, https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/05\/Relife-Group-Marketing-Competition-Awards-768x319.jpg 768w, https:\/\/www.hsu.edu.hk\/wp-content\/uploads\/2020\/05\/Relife-Group-Marketing-Competition-Awards.jpg 1200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">HSUHK and Relife Group co-organises \u201cHSUHK+Relife Fight Through Adversity\u201d Marketing Competition <\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"&nbsp;21 May 2020 The Hang Seng University of Hong Kong (HSUHK) and Relife Group Limited (Relife Group Ltd) have co-organised the \u201cHSUHK+Relife Fight Through Adversity\u201d Marketing Competition with the aim of encouraging students to unleash their innovative spirit to promote products to a wide range of fields and gain marketing experience. Dr Tom Fong, Vice-President [&hellip;]","protected":false},"author":47,"featured_media":34029,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0},"categories":[146,10],"tags":[],"topics":[],"month":[339],"_links":{"self":[{"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/posts\/34025"}],"collection":[{"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/users\/47"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/comments?post=34025"}],"version-history":[{"count":16,"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/posts\/34025\/revisions"}],"predecessor-version":[{"id":34864,"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/posts\/34025\/revisions\/34864"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/media\/34029"}],"wp:attachment":[{"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/media?parent=34025"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/categories?post=34025"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/tags?post=34025"},{"taxonomy":"topics","embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/topics?post=34025"},{"taxonomy":"month","embeddable":true,"href":"https:\/\/www.hsu.edu.hk\/en\/wp-json\/wp\/v2\/month?post=34025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}